An Event to Explode your Techno Senses
Tuesday, June 26th, 2007 
GITEX Shopper 2007 – all set to redefine the IT, Digital Convergence and Consumer Electronics shopping experience
Get connected! Tune in! Log on! If technology matters to you, ensure that you do whatever it takes to be a part of GITEX Shopper & Consumer Electronics Expo 2007, the single largest retail event for IT consumer electronics and digital convergence in the region! This mega-event in its 17th edition will be held at Airport Expo Dubai from 6 – 12 September 2007, and is expected to attract over 135,000 potential consumers from across the Middle East. Visitors will range from IT professionals to end users, tech-savvy enthusiasts to trade buyers as well as students and discerning bargain-hunters.
One of the biggest draws during this year’s event promises to be the newly added “Leisure and Lifestyle Electronics� section. Automotive enhancements, cameras and lenses, clocks and watches, digital receivers, games, global positioning systems and a host of lifestyle electronics and gadgets will add a new dimension to the event, attracting a younger, trendier and more lucrative audience than before.
“GITEX Shopper has always been an event that has moved with the times. With the rapid ongoing expansion that Dubai is enjoying, the standard of living being offered to its residents has significantly improved. Lifestyle electronics is a sign of the times, and it makes perfect sense to accommodate this new segment in this year’s event�, said Mr Helal Saeed Al Marri, Director General, Dubai World Trade Centre.
This year’s show will utilise all three halls at the Airport Expo Dubai and the timing will be extended by an hour on all the days of the show. In addition to the new section, gaming and entertainment, consumer electronics, information technology, digital mobility and office automation will be featured again.
GITEX Shopper 2007 will attract many trade visitors who can take the exhibitor’s business to a whole new level. Fayez Hakim, the Retail Manager of Emirates Computers commented on this fact when he said “We have been exhibiting here for a few years now, and the sales have exceeded expectations each time. The target audience is focussed, the facilities are ideal and the results are showing. We recorded a 15% increase in sales in 2006 compared to the previous year.�
Saleemuddin Khan, General Manager, RadioShack (Global Link Communications LLC) said “Participation at the GITEX Shopper 2006 was an opportunity not only to generate revenue but also further strengthen awareness within UAE and the region. It was a good platform for retailers to recognise their brand exposure in a multi national and multi cultural atmosphere. We experienced a substantial higher turnover during the Show�.
Make sure you are a part of this extraordinary shopping phenomenon. Join the week long fun and extravaganza of deals, launches, offers, promotions, competitions, contests and sales that will take your business to a whole new level!
GITEX Shopper & Consumer Electronics Expo 2007 – The single largest and most successful retail platform for technology in the Middle East – will run from 6 – 12 September 2007 at Airport Expo Dubai. It is held in association with GITEX Technology Week which is made up of three major trade shows: GITEX Business Solutions, GULFCOMMS and Consumer Electronics – taking place from 8 – 12 September 2007 at Dubai International Convention and Exhibition Centre (DICEC).
About GITEX Shopper & Consumer Electronics Expo
Website: www.dwtc.com
GITEX Shopper & Consumer Electronics Expo has firmly established itself as the single largest and most successful retail platform for technology in the Middle East. Last year this high-energy event attracted a total of 132,327 visitors and reported sales in excess of AED 84 million. The exhibition attracted a participation of 157 exhibitors showcasing over 15,000 products.
GITEX Shopper & Consumer Electronics Expo 2007 will be held in association with GITEX Technology Week which is made up of the following components:
* GITEX Business Solutions – The Leading IT Trade Event for Enterprise and SMBs for the Middle East, Africa and South Asia
* GULFCOMMS – The Largest International Telecommunications Trade Event for Mobile, Fixed, IP and Satellite for the Middle East, Africa and South Asia
* Consumer Electronics – The Premier International Trade Event for Consumer Electronics, IT Systems, Components and Peripherals for the Middle East, Africa and South Asia
* GITEX Technology Week Global Conference – in strategic partnership with Dubai Internet City
About Dubai World Trade Centre (DWTC)
As the organiser of GITEX Shopper & Consumer Electronics Expo 2007, Dubai World Trade Centre offers over 27 years’ experience of delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organises 15 of the largest and most successful international and regional shows in the Middle East, providing an ideal platform for business development in the region.
Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector.
For more information, please contact:
Joumana Tannous, Danielle Hosri,, Khalil Majdalawi Sherine Retna
Tamra C2 Dubai World Trade Centre
Tel : +971 4294 1177 Tel: +971 4 308 6085
Fax : +971 4295 1188 Fax: +971 4 318 8607
Email: sherine.retna@dwtc.com
Email : joumana@tamra-c2.com
Khalil@tamra-c2.com
Danielle@tamra-c2.com