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Fast Facts

Customer Service: Customer Loyalty - Dubai, May 2008

"Strategies and Measurement"

May 04, 2008 - May 08, 2008
Crowne Plaza Hotel, Dubai, United Arab Emirates
 

Highlights

  • Understand customer satisfaction, retention, loyalty and measure them in a meaningful and systematic way.
  • Include a profitability dimension to any customer loyalty strategy.
  • Plan, manage and analyze impact-full customer satisfaction surveys.
  • Define customer segments, profiles and models for maximum strategic as well as tactical impact.
  • Create “Customer Value Propositions” that work.
  • Understand loyalty schemes: what to avoid and how to improve them.
  • Event Profiles

    Attendees: All marketing staff at any level ian the organization, CRM and data mining departments, market research, loyalty scheme managers and supervisors, product managers, business unit managers, sales managers and supervisors, customer care managers . . .

    Contact Details

    Contact person: Customer Loyalty - Dubai
    Email address:
    Event website: http://www.meirc.com/programs.php?id=763
    Phone: (9714) 334 5858
    Fax: (9714) 334 5440

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