GoingToMeet

Buoyant demand, better quality supply and an increasingly transparent property market are driving the development of serviced apartments in Asia. Investors are fast becoming cognizant of the appeal of serviced apartments, where their flexible positioning between hotels and residential properties allows one to reap return opportunities in either sector. Underpinned by the booming China market and with a sustained increase in the number of business travelers seeking flexible lease terms and value-added services, the serviced apartment sector looks set to soar in 2008 and beyond with its resilience to the current US economic consolidation.

Serviced Apartments Asia is Asia’s first and foremost forum dedicated to addressing serviced apartments as a high-yielding asset class, a premier platform where key industry players converge to:

- Appraise and emulate efficient business models, effective operating techniques and successful development frameworks across the globe
- Identify and evaluate the potential development and investment opportunities for serviced apartments across Asia and beyond
- Integrate and enhance development, acquisition and expansion capabilities through debt financing and equity funding vehicles
- Address and overcome barriers and challenges pertinent to the future outlook and prospects of the serviced apartment industry