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Packaging is inevitably part of products we buy and therefore play a major role in our day to day living. We have to take into consideration the needs of the consumers and their ever-changing lifes and incorporate these needs into the packaging design.

Packaging design and development requires manufactures to focus on design and functionality of packaging, quality assurance, legal and regulatory guidelines, logistics, marketing, graphics and sustainability issues. Manufacturers are encouraged to develop packaging which will contribute to achieving European Union’s Sustainable Development Strategy.

This exclusive marcus evans conference will explore innovative packaging design and development, technologies, materials, processes, legal regulations, sustainability approaches, and packaging communication, all of which are leading to consumer and environmentally friendly packaging and labelling.