GoingToMeet

Your customers have spoken. The power of mobile and how it is shaping consumers' behavior is undeniable. With new smart phone and iPhone applications, consumers can do almost anything using their mobile phones – from reading the news, checking emails, paying bills, making dinner reservations, and now it's making shopping easier through price comparison, reading user reviews, and simply buying items on your phone from 99cent songs, to $20 movie tickets, to an $899 pair of shoes!

The most exciting part is that this is only the beginning. But how do you start and where do you begin?Deploying a mobile strategy is not a question of if or when but WHY and HOW.

At the Mobile Shopping Summit you can tap into the most forward-looking companies – First-movers who have already developed mobile strategies and mobile applications to respond to their customer’s needs; Visionaries who have identified the opportunities, and understood how you can generate profit from the newest emerging e-Commerce channel.