Strategic Pricing 2010
Effectively Reinvent the Company Business Model and Achieve Pricing ExcellenceSep 20,2010 - Sep 21,2010
Prague, Czech Republic
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Highlights
Pricing professionals struggle with setting the optimal price for their products. The challenge is not only to price for the current economic climate, but also prepare pricing strategies for post-recession, which will allow the manufacturers to regain the lost margins. It is estimated that up to eighty percent of products are priced incorrectly. It is therefore necessary to review your current pricing strategies and optimise your product pricing. Further, almost fifty percent of the turnover comes from the services. Therefore, many companies are focusing on maximising revenue by focusing on service development and aftermarket strategies. This exclusive marcus evans conference will give the participants a unique opportunity to meet and benchmark with the industry professionals from cross-industry sectors and discuss topics which will assist them in reinventing their company business model and achieving pricing excellence in the post-recession economy.

Event Reminder
- Registration Open
- Call for Papers
- Call for Speakers
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Event Profile
- Theme: Effectively Reinvent the Company Business Model and Achieve Pricing Excellence
- Attendees: Vice Presidents, Directors, Heads and Managers of: Pricing and Revenue, Management, Product, Group or Category Pricing, Sales and Key Accounts, Commercial, Marketing, Trade Terms and Marketing, Finance or Financial Controlling, Brand Development
Contact Details
- Contact person: Julia Greben
- Event website: http://www.marcusevans.com/marcusevans-conferences-event-details.asp?EventID=16739&SectorID=1
- Phone: +44 (0) 20 3002 3036
- Fax: +44 (0) 20 3002 3016
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